Connecting brands to emerging influencers who shape culture.
What we offer
Creative Strategy
When it comes to creating content your audience and demographic will be interested in, it must be culturally relevant and draw people’s increasingly limited attention.
Our brand strategists deep dive into your brand's persona and audiences to develop creative based on your brand's details. We look at cultural trends and relevant communities when developing your creative strategy, execution planning, and talent persona for casting.
Our work is in the trenches, digging deep into current cultural trends. But when it comes to thinking creatively, we keep our head in the clouds — no idea is too big or farfetched.
Full-Service Influencer Campaign Management
One of the biggest common pain-points with influencer campaigns is keeping track of it all. We manage all aspects of influencer relations so you can focus on a dashboard overview of the campaign. This includes:
Influencer vetting, sourcing, contracting, content management, and invoicing. We’ll ask for your review and approval for key impact phases of the campaign.
We use our 15,000+ influencer network, talent managers, and scouting software to tap into emerging influencers accessing over 10 million additional influencers to bring into our network.
Our number one goal is making sure you break through to your audience, connecting with them in a way not before possible.
Media Buying
We ensure your content is optimized with the proper vehicles. We amplify and whitelist content to ensure it reaches the maximum audience size and leads users through the funnel. Platforms we focus on are Facebook / Instagram Ads, Tiktok Spark Ads, and optimizing content for CTV and OOH.
No matter the vehicle, we develop the best strategy to get the word out there and ensure the right people see your content.
Production
Storytelling is our number #1, with our vast production vehicles; from organic phone content to high production to showcase the story you are looking for. The content is produced to fit your campaign's KPIs, influencer style, and fit of the messaging and creative style you wish to take.
Reporting & Analytics
We track performance through all stages of each campaign to ensure we are hitting KPIs and optimizing for the best performance. Continuous data reporting allows for agile campaigns and the ability to pivot mid-campaign to optimize.
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